Google is killing off a messaging service! This one is the odd “Google Business Messaging” service—basically an instant messaging client that is built into Google Maps. If you looked up a participating business in Google Maps or Google Search on a phone, the main row of buttons in the place card would read something like “Call,” “Chat,” “Directions,” and “Website.” That “Chat” button is the service we’re talking about. It would launch a full messaging interface inside the Google Maps app, and businesses were expected to use it for customer service purposes. Google’s deeply dysfunctional messaging strategy might lead people to joke about a theoretical “Google Maps Messaging” service, but it already exists and has existed for years, and now it’s being shut down.
↫ Ron Amadeo at Ars Technica
When it comes to Google, it’s often hard to distinguish meme from reality.